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Orange County Courses |
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Marketing & Leasing: Office Buildings
Course location: Griffin Towers, Conference Centre Dr., Santa Ana, CA 92707
8:30 AM to 5:00 PM Course Study
Applying priniciples to practice by working with real-world scenarios designed to teach you the major aspects of market analysis, effective marketing practicies, and successful lease negotiations for your office space.
What you'll learn:
- Office markets: Office buildings, medical buildings, and marketing and leasing retial space for office buildings
- Market assessment: Regional and neighborhood analysis, demographic data collection, impact of various economic factors
- Leasing strategies: Stacking plans, office lease negotiaion, working with broker relationships and commissions, commercial lease provisions, prospect qualification
- Tenant retention: Efficient resolution of tenant complaints, strategies for increasing tenant loyalty
How you'll benefit:
- Drive leasing activity and build awareness of your office properties with a compelling marketing campaign
- Secure new tenancts and maximize use of available office space
- Negotiate commercial leaswe to suit the owner's objectives and close the deal
Review the learning objectives for MKL406 at www.irem.org/MKL406.pdf.
Premier Price $570 (Applies to CPM, Candidate, ARM, ACM Members)
Classic Price $660 (Applies to Associate, Student and Academic Members)
Nonmember Price $715 (Applies to all those not affiliated with IREM) |
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